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Live CGI is a software platform to enable you to make live branded content.

LiveCGI offers a complete CGI (Computer Generated Images) studio toolkit that allows you to create unique content quickly, in abundance and in real time. It’s sophisticated software requires minimal equipment and staffing, allowing your imagination to be unlocked without constraining creativity. From games to education to entertainment, our tool kit combines everything you need to bring your vision to life in almost any format (AR, VR, Flat screens) in REAL TIME.

Capture Live

LiveCGI uses cameras and sensors to track real activity (similar to existing event procedures).

Control Live

The Production Toolkit fits how producers and directors call the event from the control room.

Stream Live

LiveCGI renders and streams fast enough to fit into your holistic broadcast strategy.

Experience Live

LiveCGI reaches the billions of popular smart phones and tablets that people use everyday.

Live CGI Kit

Live Avatars in a virtual studio to create content. This works for TV shows or streaming shows. You can either replace your host with an avatar and stream it live through full-body motion capture and facial capture. You can also remove the avatar and green screen in a person. This has been used by the NBA 2K League and Emerald Esports.

Live CGI Update Room

This is a simple virtual studio where a host is in a large monitor and they can have supporting graphics and images around them when they tell a story. This can be live or recorded. This product is built like Velcro for content, it works with anything. We are currently looking at three sales verticals: teams, educators, and telemedicine. Here is a video we made this morning. We will have more coming out in the next 24-48 hours. The key to this product is how easy it is to use. It runs off a computer with either a keyboard or a gaming controller.

How We Add Value

Live CGI drives up the value of your brand in two ways – By letting you create content faster and by keeping your message at the top of your community’s social media feed. Our software product has been used around the world to help brands and leagues reach their community with high-quality content. Live CGI has the tools you need to create the content your community wants.



Virtual Studios

The LiveCGI tool kit lets you create virtual studios with varying levels of sophistication. Whether its high definition branded back drops for humans or digital avatars, we can create affordable studios with more customization options than traditional studios. Best of all, these studios can be utilized remotely and worked on collaboratively with your team, no matter where they are.

Success Story

“We’re definitely interested in the technology LiveCGI provides,” notes Arden. “We could potentially create avatars of our [on-air talent], and they could have done the show from their living rooms. I think it’s exciting and interesting, and, as a cutting-edge league, we want to experiment with this technology.” Quote from Matt Arden, head of content and media, NBA 2K League.

We offer a virtual production platform to capture live content and convert it into live computer generated images (CGI) for distribution to all connected devices.


Innovative Content Creation

LiveCGI is the ultimate tool that allows brands to be flexible to the quickly changing needs of content creators and their consumers. The Update Room is Live CGI’s “AT HOME” virtual studio. This product requires minimal technical ability to run on a simple gaming laptop. It is a unique way for players, teams, and advertisers to connect and keep brand continuity with no need to travel to a specific location to film. We help brands adapt with the times and sustains continuity, allowing them to thrive through any circumstance.

Transformative learning tool

The LiveCGI toolkit gives educators an innovative way to teach the ins and outs of video game/Esports related media, broadcasting and prototyping. Our motion ability to broadcast live on almost any type of device allows students unprecedented access to STEM education. LiveCGI combines different mediums to engage with scholars across a variety of fields beyond gaming such as medicine, military and entertainment. Facilitators can teach theory and application in a new way that keeps students engaged.


Game and Application prototyping

LiveCGI’s toolkit unlocks your creative potential. Being rigid in methods of branding and content creation in an increasingly tech oriented society is not sustainable. In a world where everything changes in just a few clicks, the ability to evolve with constant change means that experimentation and prototyping are becoming ever more necessary for companies to remain fresh and innovative. Our toolkit is a cost-effective approach to creating relevant and abundant content that can be refined fit the needs of your brand and audience.

Live CGI Sugar Gamers

Adidas All-Star Weekend

On February 15, 240 students repping eight schools across Chicago will come together for World’s Best Career Day – a unique adidas experience showcasing the many ways students can realize their dreams. In Collaboration with Sugar Gamers, LiveCGI demonstrated thier technology to these students to their delight and amazement, with special guest Ninja to kick this off.

adidas all-star weekend

NBA 2K League Deploys Multi-Site Production, Virtual Studio for APAC Invitational

We provide the tools to help you strengthen the connections with your audience through energy, empathy, and excitement. Live CGI is the Solution, as we provide a full production software platform for creating live computer-generated content.You can use Live CGI to increase your content output. 

Live Virtual Newsroom

Supporting multiple custom avatars for live interviews, news reads, interactives and highlights, the ultra-portable Live CGI newsroom comes with modular virtual monitors, feeding live sources into the experience. Produce your live show for VR, AR, Mobile or Broadcast, and with chromakey output you can even integrate with legacy operations.


Uses of Live CGI Technology

News – Rapid live updates and immersive highlights

Marketing – Customize messages for social streaming

Sports – Live analysis of athletes, statistics and events

Esports – Live highlight show and live streaming room

• Educational – Beam the teacher to your location, live

Examples of our work

Emmy Submission For The Fan Sports Network Eleven Sports
Emmy Submission
Live CGI kit Trailer
Live CGI Kit
Live CGI Studio
Live CGI Studio
All-Star weekend Adidas Studio
Adidas All-Star Weekend

Live is Special - Live Creates a Sense of Wonder

Live CGI is a technology company comprised of awesome individuals who are passionate about pushing boundaries and creating new experiences through technology.


The Problem
We Solve

The Future of
Extended Reality

The Future of
Live Sports

The Team


Amanda Rowley


Assistant controller, Senior Director at Save the Children. Six sigma green belt with over 18 years of experience in financial processes and controls.


Marc Rowley

CEO / Co-Founder
Patented Inventor

5-time Emmy winner. Co-Inventor of the Pylon Cam. Invented ESPN rundown and mobile reporter system. Virtual and augmented reality expert.

Scott Etess

Scott Etess

Chief Strategy Officer

Sales executive with over 20 years of professional experience. Head of sustaining corporate strategic initiatives.


Dave Casamona

Lead Programmer
(Capture Technology)

Co-Founder of IOVideo Solutions. 17 years with ESPN technology. Co-invented Pylon Camera. Award winning technologist focused on performance measurement.


Keisha Howard

Head of Marketing
Lead Nano Influencer

CEO and Founder of Sugar Gamers. TEDX speaker focused on building gamer relationships and marketing brands.


August Wasilowski

Head of Technology 

20+ years applications programming. AR/VR Dev since 2013. Founder of


Dollyy Takkhi

Head of Operations

Operations and Finance executive with over 14 years of experience. Firm set-up, growth and operational strategy expert. Recognized for getting business done


Eric Rektorski

 3D Artist

10+ years in customer service, 4 years as a 3d Artist, Environment design enthusiast


Christian Denny

AR/VR Developer 

AR/VR Developer specializing in integrating 3D environments with web-based platforms. Burgeoning game developer and Unreal Game Engine convert.


Kwame Antwi

Digital Artist, Animator and Designer

5 years with ESPN CreativeServices. 3 years as Lead Artist for Left Brain Games. Adjunct College Professor. Virtual reality and realtime asset developer

Chris Pond

Lead Programmer
(Streaming Technology)

Co-Founder of IOVideo Solutions. 12 years with ESPN technology. Co-Invented Pylon Camera. Award winning technologist focused on software solution.

The Advisors

Marvin White
Award Winning Inventor,

Latoya Peterson
Digital Media Futurist

Geoff Mason
Sports Broadcasting HOF,
Multiple Emmy Awards

Stan Honey
Hall of Fame Inventor,
Sailor, Technologist

Steve Superville
Interactive Creative
Gaming Pioneer

Miheer Walavalkar
Co-Founder and
Co-CEO LiveLike

Pat Ashe
Finance and
Marketing Executive

Peyton Maynard-Koran
Esports and
Network Visionary

Michael Newman
Deal-making Executive

Contact Us

Reach out today to discover the exciting possibilities that LiveCGI can create for your brand.